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"It could get pretty small when packed, kind of a throwback to the very first homes that had a definite pack and play vibe," Sklar shares. With so much pink and fun, feminine touches, the '90s were arguably a great decade for dream houses—but why stop at a house? The dreamhouse might've been the perfect accessory for budding homebodies, but Barbie lovers with a penchant for adventure loved her Motorhouse.
Barbie Dreamhouse
But her home, which has not been as publicly parsed or praised like the doll, has been a mirror for the various social, political and economic changes the rest of the country was experiencing. It has followed housing patterns and trends, from chic, compact urban living to suburban sprawl to pure excess. At times, it has been out of step, ignoring the country’s ills (Barbie’s never been broke; she has never lost her house to foreclosure).
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The Dreamhouse designers chose to acknowledge the pandemic — Barbie had her own work-from-home station. It’s an Instagrammable approach to design and décor — a skill influencer Barbie perfected through her @barbiestyle Instagram account, with a following of over 2 million. Barbie’s signature pink began increasingly popping up in the 1970s, part of Mattel’s effort to brand toys to stand out from competitors, said Mr. Burrichter. Though it might’ve been successful marketing, Mattel’s pink dousing would later be criticized for perpetuating gender stereotypes. Cities were shrinking in size and wealth, as white flight followed desegregation efforts and more areas adopted the model of Levittown, a Long Island community of roughly 17,000 homes that look startlingly alike. Many aspects of the house, including the floral imagery and its collagelike nature, are also reminiscent of the women-led Pattern and Decoration art movement.
Barbie's Dreamhouse
The first floor features a dining room and a kitchen with modern appliances; the second floor includes a bathroom and a living room, while the third floor showcases a master bedroom with a dream closet and a den that transforms into an office. As we look back at Barbie's extensive real-estate portfolio—and the realized dreams that came with each acquisition—we couldn't help but notice that some of her plastic properties have shaped the way we think about our own homes. Join us as we delve into the fascinating history and mesmerizing interiors that have transformed these miniature abodes into iconic landmarks of the design world. Toward the end of the 20th century—more specifically, the '80s and '90s—Mattel began to produce dream houses that resemble the plastic pads we know and love today. (And, in true Barbie fashion, her digs boasted a range of pink hues.) While Shure says these decades were not known for their design, she finds herself drawn to this Dreamhouse era. Between the wheelchair-accessible elevator and integrated light and sounds, this Dreamhouse is equal parts inclusive and innovative.
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In addition to the sentimental, slightly grandmillennial styling—as seen in the 1990 Barbie Dreamhouse—this period also featured more luxurious touches such as a fireplace, multi-mirrored vanity, and "tiled" shower. Christi Carras reports on the entertainment industry for the Los Angeles Times. She previously covered entertainment news for The Times after graduating from UCLA and working at Variety, the Hollywood Reporter and CNN Newsource. Get our big stories about Hollywood, film, television, music, arts, culture and more right in your inbox as soon as they publish. “There’s so much stuff to do [at the Dreamhouse] — some days, I’m not sure what to do first,” his profile reads. The ‘Barbie’ film used so much pink paint that it depleted the global reserves of its supplier, Rosco, which were already limited by supply chain issues.
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Put on Your Heels and Step Inside Barbie's Life-Sized Dreamhouse Now Open in Santa Monica
As the houses became increasingly excessive, they were slow to be made inclusive. In 2015, she had new seven-room digs, complete with a garage for her convertible. Barbie’s A-frame house had window planters overflowing with plastic flora — her plants were no longer just 2D. Mirroring the growing popularity of prefabricated construction, Barbie’s A-frame house was modular — children could deconstruct it by pulling the sections apart. Though feminism was now mainstream, some efforts to advance women’s rights were stalling.
Pink, Pink and More Pink
The property rental company and Warner Bros. have joined forces to promote “Barbie” — the summer comedy starring Margot Robbie and Ryan Gosling — by inviting “everyone in Barbie Land” to enter for a chance to win a one-night stay at the luxury estate. Organizers have not announced when the experience will arrive in L.A. Kilburn says information on future tour dates will be available online on theworldofbarbie.com.
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This deluxe doll house has the tallest slide in the Barbie® Dreamhouse™ series to date, with a three-story spiral design for endless fun in the sun. It inspires 360-degree play with a wide and spacious floorplan, three levels, and 10 indoor and outdoor living areas. The playset also features more pet-friendly touches than ever before, including a puppy slide and pool where furry friends can play along with Barbie® doll! Plus, the top floor bonus room wows with a sleepover transformation that allows the Dreamhouse™ to sleep four dolls. With 75+ accessories and customizable spaces that double the fun, it makes an exceptional gift for kids ages 3 years old and up.
When young imaginations move into the Barbie® Dreamhouse™, they turn this amazing dollhouse into a dream home! Plug-and-play design helps keep pieces in place as small hands move around (and make clean up easy for adult hands!). Lights and sounds add even more delightful touches -- the oven lights up and the timer ticks, the stovetop sizzles with the frying pan and whistles with the tea kettle and the toilet makes a flushing sound. Pool parties, friend sleepovers, sister bonding, backyard BBQs, birthday, holidays and every day -- there are endless stories to tell and limitless ways to explore living in the Barbie® Dreamhouse™ because with Barbie®, anything is possible.
With angular furniture and a boxy television, the inaugural Dreamhouse feels like a 1962 time capsule. (Who doesn't love the collegiate pennants and dreamy photo of Ken?) Barbie's first home might've been on the smaller side, but Tara McCauley points out that big dreams are seldom restrained by square footage. The 10,000-square-foot "Barbie The Dreamhouse Experience" building has opened at Sawgrass Mills mall in Sunrise, Fla., beckoning to kids and adult Barbie collectors alike with a giant closet, bedroom, kitchen and more, all covered in Barbie’s signature pink. From the beginning, much of Barbie’s existence — her unrealistic physical proportions, the lack of racially diverse dolls, the toy’s reinforcing of gender roles — has been debated in jest and in seriousness.
And, the median home price exceeded $400,000 for the first time. In 2019, Mattel introduced a new Barbie in a wheelchair. But her wheelchair didn’t fit in the Dreamhouse elevator, and Barbie couldn’t go to the upper floors of her own home, just like versions of a doll that accompanied her and the Dreamhouse more than two decades earlier. “The size of the average American house rose from about 1,500 square feet in 1970 to more than 2,300 square feet in 2001, with a particularly big growth spurt” in the late 1990s, The Times reported. The production also features a museum exhibit where guests can see how Barbie, her Dreamhouse and her various vehicles have evolved over the years. You can even see the Barbie doll that started it all, clad in a black and white striped swimsuit and her iconic ponytail.
Barbie has been the platonic ideal of what a young woman could and should be. “Every little girl needed a doll through which to project herself into her dream of her future,” Ruth Handler, the inventor of Barbie, told The New York Times in 1977. She named the doll after her own daughter (Ken was named after Ms. Handler’s son). The millennium's dream houses might have updated touches, but Los-Angeles-based designer Amy Sklar says they represent a health mix between old and new.
Then, double the fun with transforming furniture -- the BBQ grill reverses to reveal a dessert buffet, the entertainment center reverses to reveal a pet play area, and a bunk bed folds down from the wall. Kids can play out any story, from an ordinary day to the ultimate get-together with a kitchen, living room, dining room, bedroom, bathroom, pool, balcony, party room and more. Lift and lower Barbie® doll and her friends in the working elevator, fill the pool with water to make a splash, soak up some sun on the third-floor balcony and rooftop deck, and host a pet playdate with a puppy pool and slide. -- feature realistic touches and textures that bring any Barbie® story to life. With cool customizations and so many storytelling opportunities, kids ages 3 years old and up will move right into the Barbie® Dreamhouse® and make it their own! Kids can host the ultimate pool party with the Barbie® Dreamhouse™!
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